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The Zub Zayu is Nooka\'s largest display in the Zub collection. Taken from the Japanese word, sayu, meaning left and right, the Zayu is an asymmetrical timepiece with many innovative features, including the display with the hour \"time capsule\" graphic, an ergonomic asymmetrical design, as well as a curved case back for an even more comfortable fit. This model is also the first watch with \"sleepmode\" to conserve battery when not in use. Moreover, the Zayu is a truly ambidextrous design that wears well on both left and right wrists.Size : 51.5 x 40 x 12mm/Band Width: 22mmWater Resistance : 3ATMFunctions : Alarm, Chronograph, Date, Time, SleepmodeBattery : CR2016 Battery (3.0VDC Operating Voltage)Module : 32,768Hertz Quartz Crystal Oscillation FrequencyDisplay : TDF LCD DisplayElectroluminescent(EL)Case Material : Co-molded With PU BodyCase Back : Stainless Steel/Screw InWarranty : 1 Year
Nooka is the brainchild of artist and designer, Matthew Waldman. In 1997, Matthew had a flash-back to a first grade math class while staring at a large wall clock in a London hotel and was struck by how few options there were for time display. He then sketched his ideas for potential designs on a napkin and brought them back to New York. After working on the designs, he submitted them to his legal team, and indeed, they were unique enough to patent! The linear and graphic representation of time with Nooka timepieces presents a more intuitive way to view time. The visual mass increases as time passes, giving weight to an ephemeral and abstract concept - creating a universal visual language. Rather than just style the appearance of an object, Nooka’s reconceptualization is based on analytic and artistic underpinnings that incorporate trends in fashion and science. The approach is beyond any material product – it is a concept, a method, a mindstyle. Nooka timepieces are renowned for their ingenuity and design, as well as the quality of the materials they use. By using fine diamonds and genuine crocodile bands with a digital display, or bold, ambitious colors to complement your sneaker collection, the goal is to Nooka-fy the way you use timepiece accessories.
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