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« Pure scandinavian style », the IQ12Q723 by Danish design has got it all. Sapphire glass, Stainless steel organized in a very pure scandinavian line. A large and zen white display, thin black clockwise and one colored in orange for a perfect equilibrium. The date appears in a tiny circle at the bottom and come to equilibrate the Danish Design logo. This design by Martin Larsen has been awarded by a RedDot design award in 2008. A fine classic design with a fine execution, a modern elegance with no concession. Really a nice watch for daily wearing, fun with a costume and classic with casual wear, a really good compromise. Dimensions : Ø40mm / 8 mm. Water resistant 3 ATM. Black leather band.
The creation of Danish Design watches goes back to 1988. The demand of modern designs was high and especially the offer in design watches was very small. Scandinavian designs are famous for its simple, elegant and non-obstructive characteristics. One of the first designs of Danish Design is by Danish designer Jan Egeberg. During the years there were various other Danish freelancers designing for this collection. Therefore only Danish artists and have contributed to this exceptional collection, because of the understanding of the demands on the market and the Scandinavian routes. The logo with the “double D” symbolises the unique world of design on every Danish Design watch.
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